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Tintri unveils broad expansion strategy into the Benelux region with expanded channel plans

Mountain View, Calif. & London, UK. March 27, 2014 - Tintri, Inc., the leading producer of storage for virtualisation and cloud environments, today announced its channel plans to significantly increase Benelux revenues in 2014. The company will aim to further strengthen its channel base and have 10 strong partners in the region by end of this year. Additionally, Tintri will be doubling the size of the local team and actively be doing channel recruitment to support this growth strategy.

In 2013, Tintri appointed Per Sølvager as regional sales manager for the Nordics and Benelux region. Having worked in several sales and management roles at companies like NetApp and Riverbed, Sølvager brings over two decades of experience in the IT industry, and has a proven track record in sales management and business development. Under his leadership, Tintri aims to create further momentum for Tintri customer relationships and growth in the Benelux region.

“Organisations throughout Europe are realising that although the benefits of virtiualisation are clear, storage systems are fast becoming costly and complex to manage in the virtualised environment,” said Sølvager. “Tintri takes an exciting and very different approach to storage. It’s coming to the market with a purpose built VM-aware flash storage appliance, designed exclusively for virtualised workloads. The channel is clearly seeing these key customer benefits and understands the opportunities that Tintri is bringing to market. My aim is to end the year with a solid and successful partner base, and aggressively grow our revenues in the Benelux and Nordics.”

Doug Rich, EMEA VP, Tintri, said: “Tintri has grown significantly year-on-year and there is an increasing demand in EMEA for storage solutions that can truly support the virtualised environment. With Per leading our sales activities, and team and channel expansion strategy we are confident that we are in good shape to scale the business growth in EMEA. It will also be valuable in developing productive and meaningful relationships with key partners throughout  the Nordics and Benelux.”

About Tintri

Tintri Zero Management Storage™ helps IT organisations eliminate storage complexity, minimise costs and scale their virtualised environments. Designed from the ground up for virtualisation and cloud, Tintri addresses the mismatch between storage and virtualisation with the industry’s first VM-Aware Storage architecture. Together, Tintri VMstore™ and Tintri Global Center™ improve performance by as much as 10x, make virtualisation predictable and easily scalable, and enable higher IT productivity – all while slashing costs. Production-proven in hundreds of global enterprises, Tintri helps customers such as AMD, F5 Networks and Kawasaki Motors maximise their virtualisation investments. For more information, visit www.tintri.com and follow us on Twitter: @tintriinc.

 

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